Ordered some custom Catan development cards as a g... Ordered some custom Catan development cards as a gift. Absolutely excellent! The back colour was a little off compared to the actual cards but that was somewhat inevitable. Quick turnaround and good proofing process.
Custom Postcard Printing with Premium Finishes
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Versatile postcard printing designed for impactful marketing, memorable greetings, and standout creative work.
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Fully customizable—crafted to match your vision, with double‑sided printing and metallic foil options.
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From print to delivery in as little as 1 working day and backed by our dedicated customer service team.
Transform your memories and marketing with our custom postcard printing services. Whether you're sharing vacation photos, announcing events, or promoting your business, our print postcards deliver quality that gets noticed. Choose from our complete paper library, including single and double-thick stocks, plus stunning finishes like metallic foil and lamination. From standard 4x6 and 5x7 sizes to completely custom dimensions, we print your own postcard exactly how you envision it.
Our personalized postcards feature your unique designs on premium materials, while our helpful team ensures every detail is perfect. With flexible quantities and custom postcard printing options, creating professional postcards has never been easier.
Why Choose Our Custom Printed Postcards
Creating memorable postcards printed to perfection shouldn't be complicated or expensive. That's why our postcard printing services combine premium materials with advanced techniques to create something special. Pick from our favorite paper types, including silk finish and eco-friendly cotton options. Add metallic foil for eye-catching shine or choose protective lamination for durability.
We print custom postcards in any quantity you need, with options to split designs across your order. Whether you're printing postcards for weddings, business promotions, or family updates, our customizable postcards give you complete creative control. From artwork to final product, we handle every step with care and precision.
Size Up Your Perfect Postcards
Our postcard printing offers various sizes and premium finishes to match your vision perfectly. Standard dimensions ensure easy mailing, while custom sizes add personal flair to your project. Choose from protective lamination options or stunning metallic foils that catch the light beautifully. Each finish enhances your design differently, so our team can help you pick the perfect combination. Whether you need classic appeal or a modern style, our printing postcards services deliver professional results every time.


4x6 Postcards
Perfect for vacation photos and business promotions. This classic size fits standard mailboxes easily and offers great design space for your message.


5x7 Postcards
Ideal for announcements and invitations. The larger format provides more room for detailed designs and longer messages while maintaining easy mailing.


Metallic Foil Postcards
Add glamour with shimmering foil accents. Perfect for luxury brands, special events, and designs that need extra visual impact and premium feel.
Personalization Options for Special Moments
Make your postcards truly yours with our customization features. From photo collages to business graphics, we print your own postcard designs with precision and care. Double-sided printing lets you maximize your message space, while single-sided options leave room for handwritten notes. Our design team can create artwork from your brief or enhance existing designs.


Holiday Postcards
Spread festive joy with personalized seasonal postcards. Perfect for winter celebrations, family photo cards, and holiday greetings. Premium paper options and luxury finishes available.


RSVP Postcards
Streamline event planning with pre-addressed response cards. Ideal for weddings, parties, and business events where you need quick, easy responses from guests.


Graduation Postcards
Celebrate achievements with custom announcement cards. Great for sharing graduation news, party invitations, and thank you messages to family and friends.
Choosing The Right Paper Stock For Your Postcards
The paper stock you choose plays a major role in how your postcards look, feel, and perform. From direct mail campaigns and promotional handouts to photo postcards, artist prints, and retail marketing, different papers create unique impressions through their texture, finish, durability, and print quality.
Whether you’re aiming for vibrant photography, bold promotional graphics, a premium tactile finish, or an environmentally conscious design, our range of coated, uncoated, recycled, textured, and specialty papers offers options for every project. Explore the collection below to find the perfect foundation for your custom postcards, and read our guide to gloss, silk or uncoated paper to better understand how different finishes affect color reproduction, readability, and overall presentation.
How Effective Are Postcards for Direct Mail Marketing?
Direct mail postcards allow businesses to place key information directly in front of recipients without requiring a separate action before the message becomes visible. Unlike many digital channels, recipients do not need to click, open, or respond to a call to action before seeing the content, making postcards a useful format for promotions, announcements, event invitations, and customer communications.
Physical print can also have a longer visual lifespan than many digital messages. A postcard that is kept on a desk, coffee table, bulletin board, or kitchen counter may be seen multiple times before a decision is made, helping reinforce the message beyond the initial delivery. Like any marketing activity, results still depend heavily on audience selection, offer quality, timing, and design.
How Do Businesses Use Postcards for Marketing and Customer Communication?
Businesses use postcards throughout the customer journey, from acquiring new customers to maintaining relationships with existing ones. Promotional campaigns, product launches, event invitations, referral schemes, appointment reminders, thank you cards, seasonal offers, and customer reactivation campaigns are all examples we see frequently.
The format works when the goal is to communicate a single clear message without overwhelming the recipient with information. Beyond promotional activity, postcards are also used for customer communication, allowing businesses to remain visible between transactions while continuing to reinforce their brand.
When Should You Use Postcards Instead of Flyers?
The key difference is that postcards are generally used for targeted communication, while flyers are more commonly used for canvassing. Although there can be some overlap, postcards are often sent to specific customers, prospects, members, or households, whereas flyers are frequently distributed more broadly to generate awareness across a larger audience.
Postcards work well when the objective is to deliver a focused message to a defined group of recipients. Promotional offers, event invitations, appointment reminders, customer reactivation campaigns, thank you cards, and personalized marketing campaigns are all common examples. The ability to personalize content can also make postcards easier to tailor to individual recipients or customer segments.
Flyers are often chosen when the goal is to maximize reach rather than target specific individuals. They are commonly used for door drops, in-store distribution, event handouts, takeaway menus, local advertising, and community campaigns where businesses want to place information in front of as many potential customers as possible.
What Postcard Size Works Best for Different Marketing Goals?
The best postcard size depends on the message you are trying to communicate and how much space is needed to communicate it effectively. Larger postcards can create greater visual impact and provide more room for imagery, branding, and supporting information, while smaller formats can be easier to digest when the message is simple and focused.
Junior Legal postcards are often chosen for direct mail campaigns, promotional offers, appointment reminders, and thank you cards where a concise message is the priority. Half-letter postcards are better suited to event promotion, product launches, hospitality marketing, and campaigns that rely more heavily on photography, artwork, or detailed visuals.
Rather than choosing the largest size available, it is often better to choose the format that best matches the content. A clear message supported by an appropriate amount of space will generally be more effective than trying to fit too much information onto a postcard, regardless of its dimensions.
What Is the Best Paper Stock for Postcard Printing?
There is no single paper stock solution for every postcard project. The right choice depends on the purpose of the postcard, who will receive it, and how the finished piece will be used.
Silk and uncoated stocks remain popular all-round options for marketing campaigns, promotional mailers, and business communications. Recycled, wheat, and cannabis papers are often chosen by environmentally conscious brands, while textured papers such as Tintoretto Gesso, Zeta Linen, and Arpa Ribbed are more commonly selected when the postcard itself forms part of the customer experience.
Paper stock is only one part of the decision-making process. Size, shape, finish, and design can often influence the success of a postcard just as much as the material itself. Consider how you want to communicate through your postcards. The most suitable paper is often the one that best supports the purpose of the postcard rather than the one with the highest specification.
Should Postcards Be Printed Single-Sided or Double-Sided?
A postcard has two sides available, and using both can provide greater flexibility without increasing the physical size of the finished piece. One side can focus on attracting attention with a headline, image, offer, or key message, while the reverse can be used for supporting information, contact details, QR codes, booking instructions, or terms and conditions.
Single-sided postcards work well when the message is intentionally simple. If you're promoting a single offer, announcing an event, or communicating one clear call to action, keeping everything on one side can make the message quicker to absorb and easier to remember.
The best option depends on the amount of information you need to communicate. Adding a second printed side should help support the message rather than simply provide extra space to fill.
What Information Should Be Included on a Marketing Postcard?
The most effective marketing postcards focus on a single objective or call to action. This could be promoting an offer, announcing an event, introducing a product, encouraging a booking, or directing recipients towards a website. Keeping the message focused makes it easier for recipients to understand what action is being requested.
Most postcards include a headline, supporting message, clear call to action, contact details, and any information needed for the recipient to take the next step. Depending on the campaign, postcards can also include QR codes, promotional codes, personalised offers, recipient details, event information, booking instructions, or links to dedicated landing pages. Prioritizing the most important information helps prevent the design from becoming overcrowded.
Postcards can be personalized with different names, addresses, QR codes, offers, or other variable information within the same print run. Simply select "All Prints Personalized via Data Merge" on our product configurator and provide your spreadsheet once your order has been placed. Each row of data generates a single postcard, while each column represents a separate data field, so it is important to check all information carefully before submission.
Which Print Finishes Work Best on Postcards?
Print finishes influence the look and feel of a postcard upon arrival. Some are chosen to improve durability and protect the printed surface during handling and mailing, while others are used to emphasize specific design elements or create a stronger visual impact.
Matte lamination is a popular all-round choice for marketing campaigns and business communications, while gloss finishes can help colors appear more vibrant. Soft-touch lamination is often selected for postcards where presentation plays a larger role and is required if you would like to add metallic foil or raised spot UV to your design.
The most effective finish is often the one that supports the message being communicated. In many cases, a subtle finish that complements the design can be more effective than multiple decorative effects competing for attention.
What Makes a Postcard More Likely to Be Kept Rather Than Thrown Away?
People keep postcards when they contain information worth returning to. Discounts, event information, appointment reminders, useful contact details, loyalty incentives, calendars, reference information, and other practical content can all give recipients a reason to keep a postcard for longer.
Design and presentation also play a role. A well-designed postcard that combines a clear offer, useful information, strong branding, or a memorable visual can remain visible long after it has been received. For example, a takeaway menu, discount voucher, appointment reminder or seasonal promotion may all earn a place on a fridge, bulletin board, desk, or coffee table for very different reasons.
Ultimately, the most successful postcard campaigns are the ones that combine usefulness, relevance and strong design.
How Do Businesses Use Postcards as Part of a Wider Marketing Campaign?
Businesses rarely rely on postcards as a standalone marketing activity. Instead, postcards are often used as one touchpoint within a wider campaign to reinforce a message across multiple channels, such as email marketing, social media, websites, paid advertising, events, and in-person sales activity.
Postcards are often used to reinforce activity that is already taking place elsewhere. A customer may see an advertisement online, receive an email, visit a website, or encounter a business on social media before receiving a postcard that reinforces the same message. Postcards can also provide additional information that may not have been included in earlier touchpoints, whether through QR codes, promotional offers, product details, event information, or other supporting content.
Direct mail postcards allow businesses to place key information directly in front of recipients without requiring a separate action before the message becomes visible. Unlike many digital channels, recipients do not need to click, open, or respond to a call to action before seeing the content, making postcards a useful format for promotions, announcements, event invitations, and customer communications.
Physical print can also have a longer visual lifespan than many digital messages. A postcard that is kept on a desk, coffee table, bulletin board, or kitchen counter may be seen multiple times before a decision is made, helping reinforce the message beyond the initial delivery. Like any marketing activity, results still depend heavily on audience selection, offer quality, timing, and design.
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