Create stunning custom backing cards for your pins, keyrings, jewelry, and more.
With over 40 unique paper types available, we’ve got the perfect match for your backing card design.
If you need help designing your backing cards, our studio team is overflowing with ideas.
Whether you’re running a successful multi-store jewelry business or a thriving online store packed full of quirky enamel pins of everyone’s favorite sci-fi movie characters, chances are you’ve already considered high-quality, low-waste display and packaging solutions for your backing cards.
Backing cards are ideal for a wide range of products including sticker packs, keychains, jewelry, enamel pins and other small retail items, from delicate jewellery to collectible pins. If you’re creating display cards for accessories, explore our jewelry and earring backing card printing for pre-punched and display-ready designs, or our enamel pin backing card printing for durable, retail-ready packaging that keeps your pins secure and professionally presented.
At Aura Print, we’re proud to provide a large amount of amazing hand-picked papers and luxury finishes, backing up your creations so beautifully that they’ll be pulling in crowds from far and wide (and rightly so!). Whether your customer is finally treating themselves to that adorable hand-made keychain they’ve had in their basket for days or picking out an elegant birthday gift from your shop display, why not use keychain backing cards that are just as unique as your creation?
Quality Backing Card Printing To Go Hand-in-hand With Your Crafts
We understand that when you’re a maker it’s crucial that your product packaging is made to perfectly complement the item that you’re selling. That’s why we have a hand-selected plethora of card stock and finishing options available along with the perfect backing card template ready and waiting for you. If you’re comparing formats, our product tag printing options are also worth exploring, and our printed tags guide can help you choose the right size, material and finish for your design.
With a team of widely experienced print professionals manning the production helm with eagle-eyed precision, your keychain backing cards could have an elegant dash of gold foil combined with our premium soft-touch laminate. Meanwhile your pin custom backer cards or kraft hang tags can be finished with pre-cut drill holes and smooth rounded corners for a bespoke eco-conscious touch.
Bespoke Backing Card Design Made Simple
Creating unique backing cards that are perfectly on-brand, full of personality, and glittering with style has never been easier with our team of designers just waiting to turn your design brief into stunning custom backing cards.
With an abundance of size, shape, and finishing options available as you configure your order; you’ll be able to choose the basic options to suit your brand and budget in minutes.
From there, you have the freedom to either supply your own finished artwork via email or supply us with a brief and let our design wizards do the rest. We even have a backing card design template if you need somewhere to start. Once supplied, you should expect to receive your backing card order within days of proof approval. It really is that easy!
Don’t see any options for the specific style you had in mind? Our friendly customer service team is waiting to take your call and, together with our designers, they’ll iron out any concerns you might have regarding your custom backer cards.
Dispatched using a reliable 1-3 working day courier in as little as 1 working day from proof approval.
All print products are finished, quality checked, and packed in-house by our professionals.
Friendly, knowledgeable customer service team available to answer any questions.
Talented in-house design team on-hand to create bespoke designs for virtually any product.
From paper stocks to foil shades, our customization options are simply unmatched.
Constant innovation means we’re working on new products and finishes as we speak.
Discover How Businesses Use Backing Cards in Real Packaging Projects
Backing cards help products look cleaner, more organized, and ready for retail display. Used across everything from handmade products and jewelry to cosmetics, candy, and hanging merchandise, they provide extra space for branding, product information, and stronger visual presentation without adding bulky packaging.
Many businesses use custom backing cards to improve shelf appeal, create more professional packaging layouts, and deliver a better customer experience both in stores and online. Explore our Gallery of Work to see real customer projects, creative packaging ideas, and professionally printed backing card examples produced for brands across retail and ecommerce.
Add Metallic Foil To Your Backing Cards
Take your packaging to the next level with metallic foil backing cards that instantly elevate your brand. Foil adds a reflective, high-impact finish that highlights logos, typography and key design elements, helping your products stand out in retail displays and online.
Whether you’re creating packaging for jewelry, enamel pins or other retail products, foil backing cards add a premium touch that customers notice immediately. Choose from a wide range of foil colors to match your branding and create a finish that feels distinctive, polished and high-end.
Gold foil backing cards deliver a rich, premium finish that instantly elevates your branding. The warm metallic shine reflects light beautifully, helping logos and product names stand out with a luxury feel.
Silver foil backing cards create a crisp, modern look with a bright reflective finish. Ideal for clean branding and contemporary packaging, silver adds clarity and a professional edge.
Rose gold foil backing cards offer a soft, elegant metallic finish with warm tones. Perfect for boutique brands, this color adds a subtle luxury that feels both modern and refined.
Copper foil backing cards bring rich, earthy tones that add depth and character to your packaging. The warm metallic effect works especially well for artisan and handmade products.
Violet foil backing cards create a bold, eye-catching finish with rich metallic depth. Ideal for standout designs, this color adds creativity and a sense of uniqueness.
Red foil backing cards deliver strong visual impact with a bold metallic finish. Perfect for drawing attention, this color helps your products stand out in retail displays and online listings.
Teal foil backing cards offer a cool, contemporary metallic sheen that feels fresh and distinctive. Ideal for modern brands looking to create something different.
Blue foil backing cards provide a clean, confident metallic finish. The reflective tones enhance branding while maintaining a professional and trustworthy appearance.
Green foil backing cards bring a vibrant and refreshing metallic look. This color works well for natural, eco-conscious or bold branding styles that need to stand out.
Black chrome foil backing cards create a sleek, high-end finish with subtle metallic reflection. Perfect for luxury branding, this color adds contrast and sophistication.
Holographic foil backing cards produce a dynamic, color-shifting effect that changes with the light. This eye-catching finish is ideal for creating memorable, high-impact packaging.
The Order Process
Place your order online using our instant price calculator, which updates your total in real time.
Reply to your Order Confirmation email by sending us your artwork or design brief.
Our design team reviews your artwork, discusses any issues with you, and sends a proof for your approval.
After approval, your prints are produced and shipped straight to you within just a few days.
Artwork Requirements
How to Supply Your Artwork?
After placing your order, reply to your Order Confirmation email with your artwork files, design brief, or a link including your order number. For detailed specs, see the resources below. Need help writing a brief or preparing files? Contact our friendly design team or visit our blog.
Separate all foil elements from CMYK artwork, place foil elements on a separate page, and supply as 100% K (black). See our helpful guide about how to supply artwork for foil printing.
Die Cut Or Kiss Cut (Shaped) Products Including Stickers
We understand not everyone is a professional designer. You may not know your RGB from your CMYK or your bleed from your trap. That's why we have our in-house team on hand to craft the design of your dreams. All designs are individually created by our talented bunch. Yes, that's right, real people!
We aim to produce and dispatch all orders as quickly and efficiently as possible. As every product is custom printed to order, turnaround times can vary depending on artwork approval, quantity, finishing options, and the complexity of the project.
Once your proof has been approved, the minimum production turnaround is 2 full working days before dispatch. More specialist products and finishes including duplexed, triplexed, die cut, and foiled items will usually require additional production time due to the extra processes involved. Customers can view a more accurate turnaround estimate at any time by configuring their product within the online calculator.
If you’re working towards a tight deadline, we also offer a Rush Service at checkout which reduces the production turnaround by 1 working day on eligible products.
Although we’re based in the UK, our US delivery times are still faster than many domestic competitors. Orders are carefully printed, finished, quality checked, and dispatched using tracked courier services before crossing the Atlantic to the United States.
US shipping is charged at $12.95. Delivery to Eastern States typically takes 1–2 working days after dispatch, while customers in Central, Mountain, and Pacific states should usually expect delivery within 2–3 working days depending on location.
You can find full information on delivery times, shipping options, courier services, and return policies on our Delivery & Returns page.
What is a backing card and what are backing cards used for?+
Custom printed backing cards are small pieces of card for product promotion and protection. You attach your goods to the card for visual presentation and they are usually used for small items such as badges and jewelry.
The space is a perfect backdrop for promoting your goods as well as brand promotion or product information.
They also serve a purpose too. Because your items are attached to the backing card, there is less chance of the goods being damaged during delivery to your clients.
Do you offer foil printed backing cards?+
Yes we do. We offer metallic foil backing card printing with a choice of over 10 different foil colors.
The choice of foil color is entirely up to you. It depends what color links or compliments your brand/aesthetic. To see how bright each of our metallic foils shine, we recommend ordering one of our metallic foil sample packs.
Can you design my backing cards for me?+
Of course! Our talented team of designers do this every day and are more than happy to help out if you need some help.
If you would like us to design your bottle neck hang tags for you, choose ‘supply brief and we design’ at the artwork stage in the calculator above.
What’s a design brief? I hear you say. Don’t worry, we have information to help you write a design brief which details considerations you need to make to ensure you get the perfect design for your backing cards.
How long does it take to print backing cards?+
Backing cards can be printed as quickly as 2 working days with rush service. Standard production times start from 3 working days. These times may increase depending on the quantity required and if any specialist finishing is required such as metallic foiling.
For a more in-depth view of how our production times and deliveries work, you can take a look at our delivery information page.
Which paper should I choose for my backing cards?+
From coated papers like silk and gloss to uncoated, or eco-friendly versions such as cannabis or wheat. As well as a variety of textured papers like zeta hammer or Tintoretto gesso, there are too many types of paper to mention them all here. The calculator above shows you all the different types available at a glance.
If you are seeking advice on which paper to use for your printed backing cards – there is no right or wrong choice, it depends what suits your brand or aesthetic as well as – what you like! To help you make an informed choice, we would recommend ordering paper samples.
A good quality paper type for printing backing cards is silk paper. This is a nice, smooth satin-effect paper that offers exceptional printing results. 10pt silk and above can be laminated to give additional protection and is also compatible with our metallic foil process.
What Is The Difference Between Backing Cards And Product Tags?+
Backing cards are designed to hold and display products, often with holes or slots for attaching items like earrings or pins. Product tags, on the other hand, are usually attached with string or adhesive and are used more for labeling or branding.
If you’re unsure which you need, our printed tags guide explains the differences in more detail and helps you choose the right format.
Which Products Use Backing Cards?+
Backing cards are commonly used for:
Jewelry and earrings
Enamel pins and badges
Keychains and small accessories
Craft products and handmade goods
They are especially popular for retail display and eCommerce packaging where presentation is key.
Can Backing Cards Be Custom Shaped Or Die Cut?+
Yes, backing cards can be fully customised to your design. You can choose custom shapes, rounded corners, punched holes for hanging or product placement, and a range of premium finishes including lamination and foil.
What Paper Stock Is Best For Backing Cards?+
Most backing cards are printed on thicker stocks such as 400gsm for durability. Heavier weights are ideal for products like enamel pins or keychains, while lighter stocks may suit smaller or lightweight items.
Are Backing Cards Suitable For Retail Displays?+
Yes, backing cards are designed specifically for retail environments. Options such as euro slots, punched holes and sturdy card stocks make them ideal for hanging displays, shop shelving and point-of-sale presentation.
Do I Need Backing Cards Or Product Tags?+
This depends on your product. If you need to attach and display an item, backing cards are the best choice. If you only need branding or pricing information, product tags may be more suitable. Many businesses use both together as part of a wider packaging setup.
What is a backing card and what are backing cards used for?
Do you offer foil printed backing cards?
Can you design my backing cards for me?
How long does it take to print backing cards?
Which paper should I choose for my backing cards?
What Is The Difference Between Backing Cards And Product Tags?
Which Products Use Backing Cards?
Can Backing Cards Be Custom Shaped Or Die Cut?
What Paper Stock Is Best For Backing Cards?
Are Backing Cards Suitable For Retail Displays?
Do I Need Backing Cards Or Product Tags?
Custom printed backing cards are small pieces of card for product promotion and protection. You attach your goods to the card for visual presentation and they are usually used for small items such as badges and jewelry.
The space is a perfect backdrop for promoting your goods as well as brand promotion or product information.
They also serve a purpose too. Because your items are attached to the backing card, there is less chance of the goods being damaged during delivery to your clients.
I was a little concerned about having my printing...I was a little concerned about having my printing done in the U.K. but Aura Print did a great job. The communication was good. The quality of their printing was much better than a popular American company I have been using. The product shipped and arrived quickly and was carefully packed. I recommend them.
Star Dorsey
★★★★★
⭐⭐⭐⭐⭐
I couldn't be happier with my order!
From...⭐⭐⭐⭐⭐
I couldn't be happier with my order!
From the very beginning, Stef was incredibly kind, patient, and knowledgeable. She took the time to carefully review my artwork, explain the printing process, and provide honest recommendations to ensure the final product met the highest quality standards. Her attention to detail and willingness to help made what could have been a stressful process feel manageable.
When my order arrived, I was absolutely blown away. The bookmarks, thank-you cards, and stickers exceeded my expectations. The print quality, colors, finishes, and overall craftsmanship are stunning. Everything feels premium and perfectly reflects the special edition reader gift bundle I envisioned.
If you're looking for a company that truly cares about quality and customer satisfaction, I highly recommend them. Thank you, Stef, for your professionalism, expertise, and exceptional customer service. I look forward to working with you again on future projects!
Brielle Norris
★★★★★
Tris Wang
★★★★★
We really enjoy working with Aura Print! Their tea...We really enjoy working with Aura Print! Their team is patient, detail-oriented, and always delivers solid print quality.
David Burnam
★★★★★
I started a small business and wanted to get some...I started a small business and wanted to get some custom business cards made. I didn't want to go with the average run of the mill business cards, so I requested some free samples to see what my options were. I learned about card thickness, soft touch vs velvet touch, foil printing, QR codes. I then used AI to make a graphic of my business card and sent it out to get quotes. I dont know about graphic programs and what it takes to make a business card, so when they wanted me to make overlays of what i wanted foil printed, I had no Idea how to do that. But Alex, from Aura Print, said they had a great in house design team that could handle it for a small fee. So i had them take my business card, do what they needed to do to it so they could print it. Alex kept me up to date with the progress, sent me graphics to approve, and then it was off to print. I was a bit worried about shipping to the USA from the UK, but it arrived with in a few days from shipping.
Im very happy with my business card, it looks and feels amazing. I would highly recommend Aura Print to make business cards. When I need more, I will defiantly re-order from Aura Print!!
Penn Burris
★★★★★
Great company to work with. Quality product and q...Great company to work with. Quality product and quick turn around. We will continue to come back, time and time again.
SK Collins
★★★★★
Excellent print shop. User-friendly web interface...Excellent print shop. User-friendly web interface that makes it easy to select from many options to see your creation come to fruition and instantly see the price based on the options you select. Prompt, friendly, and patient communication both in web chat and by email from start to finish, which was particularly a great boon to someone like myself who has limited knowledge of the printing process. Very fair pricing, beautiful quality products, swift dispatch and shipping to the US. Many thanks & be well.
Devon K
★★★★★
I’ve been trialing a few different printers and wa...I’ve been trialing a few different printers and was impressed with my postcards from AuraPrints. The ordering process was easy, and the the printer who helped me at the proofing stage was super helpful. I was shocked by how quick shipping was, and the price per print was very reasonable.
Before you print, be sure to read their very detailed page that shows and lists the differences between paper and finish types. I went with recycled paper, and the colors of my print are less vibrant than the design file—just like they said it would be!
Danielle C
★★★★★
Very impressed with my first order (printed Kraft...Very impressed with my first order (printed Kraft tags). Good communication and fast delivery, plus the way they were packaged was fantastic, within the box everything was in plastic containers. Good quality. I will definitely order again soon.
Christina M
★★★★★
I love the business cards I ordered. They arrived...I love the business cards I ordered. They arrived quickly, and every person who has held one comments on how nice it feels. They make a good first impression.
Caleb Whitaker
★★★★★
Great company to work with. The printing is always...Great company to work with. The printing is always beautiful and spot on. Shipping is very timely and affordable
Adam H
★★★★★
Always great quality and fast turnaround times
Paul
★★★★★
Honestly couldn’t be happier with Aura Print.
I o...Honestly couldn’t be happier with Aura Print.
I ordered a set of custom trading cards as a wedding keepsake for my best mate and his soon-to-be wife, and they turned out absolutely class. The print quality is amazing, the colours came out beautifully, and the cards genuinely look and feel like proper collector cards.
The team were also really helpful with the artwork/bleed requirements and made sure everything was right before going to print, which I really appreciated because this gift meant a lot.
Seeing them in person, I’m genuinely buzzing with how good they look. Couldn’t recommend Aura Print enough if you want custom cards done properly.
Jennifer Schmitt
★★★★★
My experience working with Aura Print was phenomen...My experience working with Aura Print was phenomenal. I had a bit of an odd project, reproducing a stagecoach ticket from 1891 and binding 600 of them into ticket books. Also, I needed to show the age and character of the piece, and it was important for the size to be historically accurate. Nicola was so helpful and knowledgeable through every step of the project to make sure the details were exactly right. When I opened the package of tickets, I was completely delighted with the results. I was also impressed with the fast production and delivery time. I would recommend Aura to anyone!
JJ Wyman
★★★★★
Sky Segal
★★★★★
Aura is the best, most professional, fastest, and...Aura is the best, most professional, fastest, and highest quality printer I have ever worked with. I custom designed an invitation suite for a retirement party, and first worked with Aura on my save-the-dates before doing a larger order. I was blown away by the lightning-fast proofing process, and then the incredibly quick printing. Both orders included custom foiling (which I could not find for a better price point anywhere, especially here in the US). We graphic designers know that human creativity is the core of what we do, which is why I was so appreciative that I was working with fellow humans through this process, and not through some AI. Further, the shipping process was spectacular. Whereas many US-based businesses were offering week-long SHIPPING times (excluding printing), Aura offers as its default UPS Express shipping for the US. As a result, their shipments have a 2-day transit time (for me, in a smaller city, but would be overnight for major metros), and are guaranteed by UPS. Having traversed the world of e-commerce shipping, nothing brings me greater relief than to see UPS as a shipping option. Additionally, and quite importantly for my fellow US designers, because my order consisted of what could reasonably be described as printed marketing materials, they should not be subject to tariffs. The shipping department at Aura made sure that the customs information was filled out correctly, leaving me with no duties to pay, for which I am eternally grateful. Awed by the quality of my save-the-dates, proceeding with the rest of my suite was a no-brainer, which included a main invite, detail card, and reply card. The turnaround time was similarly rapid, and the quality of the work simply unmatched. To all designers, but especially those in the US, do not let the idea of an international shipper stop you. I've never known a more professional company, period, and will certainly be reordering whenever my next printing job arises. SUPPORT SMALL BUSINESSES! Thank you Aura Print for your incredible service!
Sheroni De'Nae
★★★★★
Beautiful work! Quick responses and order delivery...Beautiful work! Quick responses and order delivery.
Melissa Prys
★★★★★
I had an amazing experience with AuraPrint UK. The...I had an amazing experience with AuraPrint UK. They were super patient with me and taught me how to prepare my files properly. The package arrived today and the prints are perfect (tarot cards + art print with foil). I will order again.
Tony Adamson
★★★★★
Double-sided A5 silk finish 350gsm invitations, fo...Double-sided A5 silk finish 350gsm invitations, foil text over printed image backgrounds. Excellent help from the website enabled me to create the necessary files for uploading from scratch. I needed to clarify a couple of requirements (noob tech questions), but after the phone call with the excellently informative and patient customer support, all was clear. Shared the files via Google, digital proof the next day, invitations arrived a week later (standard turnaround). Excellent quality! The packaging was exceptional, so the 100 invitations were perfect on arrival N.B. a signed-for delivery allows you to inspect the package and sign for damage, if you see any. Very pleased indeed with the product and process, so I am more than happy to recommend Aura Print!
Gareth H
★★★★★
Absolutely incredible service once again from the...Absolutely incredible service once again from the team at Aura print. Attentive, considerate and no ask too much. Outstanding customer service from Nicola especially from start to finish, and great pricing too,. I can't recommend Aura print highly enough.
Gareth
Megan Jackson
★★★★★
I've ordered three times from Aura print now and I...I've ordered three times from Aura print now and I only have good things to say about them. The process has been straightforward and the end result really high quality and beautifully packaged. All items arrived as per the spec and undamaged and I will definitely use them again.
Lisa Cartmell
★★★★★
The final business cards arrived to a very high st...The final business cards arrived to a very high standard — premium feel, excellent print quality, and a clean, refined finish that aligns well with my brand.
The process required more back-and-forth than expected, particularly around artwork setup and technical specifications, which would benefit from clearer guidance earlier on. Additionally, some of the smaller text printed finer than anticipated, so this is something to be mindful of when preparing artwork for print.
That said, once everything was resolved, the team delivered a strong final result.
Overall, a high-quality product, with some opportunity to improve the clarity and flow of the customer experience.
Vanessa B
★★★★★
I have ordered two different products from Aura Pr...I have ordered two different products from Aura Print and both were absolutely PERFECT! I will be continuing to work with them for future projects!!
Gavin Gordon
★★★★★
Friendly, helpful, fast and quality is top notch...Friendly, helpful, fast and quality is top notch...
Chelsea Paige Roberts
★★★★★
Isobelle was a dream to work with! She made sure m...Isobelle was a dream to work with! She made sure my bookmarks were just right before printing. I absolutely love them! Thank you!
Katherine Clark
★★★★★
I had a wonderful experience working with Aura Pri...I had a wonderful experience working with Aura Print for my wedding invitations! I felt way out of my depth at first but Isobelle was so helpful in making sure I ended up with exactly what I wanted. I chose Aura Print because of all the reviews mentioning their excellent customer service, and I’m happy to be another voice shouting their praises!
pippa Simou
★★★★★
Excellent service, and I was delighted with the pr...Excellent service, and I was delighted with the product, really chuffed!
Jack
★★★★★
Helpful team, quick turnaround and excellent print...Helpful team, quick turnaround and excellent print quality! Had a bit of back-and-forward regarding bleeds etc. but that was 100% on me.
The fact that they were able to produce something brilliant despite my cluelessness is a bit of a testament to how good they are to work with!
Vic Sizemore
★★★★★
Excellent work. Will definitely use Aura in the fu...Excellent work. Will definitely use Aura in the future.
Daniel Smerald
★★★★★
We erred in sending data, they caught it & made li...We erred in sending data, they caught it & made life easy. thanks!
Andy Collins
★★★★★
We’ve worked with Aura Print for our printed mater...We’ve worked with Aura Print for our printed materials at MooMuu Experiential, and the service has been consistently excellent.
From initial enquiry through to delivery, the team are responsive, knowledgeable and genuinely helpful. Print quality is excellent, sharp detail, accurate colour reproduction and a premium finish that reflects our brand properly. Turnaround times have been reliable, even when we’ve been working to tight event deadlines, which is crucial in our industry.
Packaging is always secure, orders arrive exactly as specified, and communication is clear throughout the process. It’s reassuring to work with a supplier who understands that consistency and presentation matter.
We’re very happy to recommend Aura Print as a trusted print partner.
Mr Summers
★★★★★
Brilliant from start to finish. Friendly, professi...Brilliant from start to finish. Friendly, professional and efficient customer service and outstanding quality, in terms of both print and finishing (I work in flexo reprographics so appreciate the finer details!). Am already a repeat customer.
Emma Wells
★★★★★
I have designed my own Oracle card deck and I am s...I have designed my own Oracle card deck and I am so pleased I used Aura Print as l am delighted with the results!
It was easy to get a quote on their website and to view the various price points for different size options and card stock etc. Aura Print were able to produce a small batch for me and it was a reasonable price.
The artwork on my cards is vibrant and I needed my cards to be printed on both sides.
My order arrived quickly and the cards were printed to a high standard and the vibrancy of colour in the printing was exactly as I imagined it to be.
I will definitely be using Aura Print again in the future.
E Cooper
★★★★★
Excellent printing service. Have used many times f...Excellent printing service. Have used many times for a variety of items both personally and through work. Thanks!
Mike Leeson
★★★★★
I received my order in time and the printing was p...I received my order in time and the printing was perfect. I will definitely be back to have more business cards printed exactly the same. Thanks, Mike
Rebecca Green
★★★★★
Highly recommend Aura Print. We’ve become regular...Highly recommend Aura Print. We’ve become regular customers, and they consistently deliver excellent results. No question is ever too complex they’re always happy to help and respond quickly and professionally. Everyone at PMF Products would like to say thank you, and we look forward to continuing to work closely with you in the future.
Steve Wicks
★★★★★
Genuinely great service and outstanding quality -...Genuinely great service and outstanding quality - thank you for the fast turnaround and a perfect job.
Eniko Medgyesi
★★★★★
Alex Meyer
★★★★★
Sarah Burkeen
★★★★★
This is the email I sent to Aura: I just wanted t...This is the email I sent to Aura: I just wanted to send a quick email to say THANK YOU so much for the beautiful work you did on my cards. I wasn't sure if the cards were going to meet my high expectations without being able to see them first. I'm so happy to tell you that my order actually exceeded my expectations. The paper is beautiful and exactly what I wanted, and you even sent me more than I ordered. Thank you so much for that! I really appreciate your customer service and product quality.
Nadine Mohmoud
★★★★★
Highly recommend. Great communication. Fast shippi...Highly recommend. Great communication. Fast shipping and my invites came exactly how I wanted them. Thank you!
Paul Matthews
★★★★★
The business cards and flyers were fantastic quali...The business cards and flyers were fantastic quality as was the customer service which was friendly and efficient :)
S SM
★★★★★
Great service, helpful,efficient and an excellent...Great service, helpful,efficient and an excellent product.
Liam Riley
★★★★★
Really good service, great comms and good quality...Really good service, great comms and good quality product
Chris Benfield
★★★★★
Placed several orders with Aura and have received...Placed several orders with Aura and have received outstanding service with all of them. Easy ordering process, fast turnaround and great quality product.
Theresa Mayet
★★★★★
The custom bookmarks we ordered we so beautiful an...The custom bookmarks we ordered we so beautiful and perfect. Very impressed with level of detail and care. Only reason it wasn't 5 stars was communication could be better, especially when there's a delay.
Bailey Thibodeaux
★★★★★
I ordered some gold foil certificates for my cours...I ordered some gold foil certificates for my course certification, and they turned out soooooo beautiful!! The paper is super thick, and the gold foil is even nicer than I could've imagined. Highly recommend!
thefamousbelgian
★★★★★
Had custom postcards printed. Excellent quality an...Had custom postcards printed. Excellent quality and service, highly recommended!
Heather Robertson
★★★★★
I just got my cards today, and they are SO GREAT!...I just got my cards today, and they are SO GREAT! The printing is beautiful, the ordering process was super-easy, and shipping was fast. I cannot recommend Aura Print highly enough. I'll have to come back later to share a photo since these are Christmas gifts (custom Christmas-themed tarot deck); I don't want to ruin the surprise!
Ilona Cenolli
★★★★★
Best printing shop! I have ordered different items...Best printing shop! I have ordered different items and they have the best quality for playing cards! Awesome for custom made gifts.
Print & Packaging Tips for Better Backing Card Print
Well-designed backing cards can make products look more polished, better organized, and more retail ready from the very first glance. Choosing the right paper thickness, finish, artwork setup, and print options can improve durability, strengthen branding, and help products stand out more effectively in retail displays and ecommerce packaging.
These practical print guides cover some of the most important considerations when creating custom backing cards, including paper stocks, laminations, artwork preparation, and packaging presentation to help you achieve cleaner print results and a more professional finished product.
The finish you choose for backing cards can influence how products are perceived before customers even pick them up. Gloss finishes create bold, vibrant packaging, silk offers a smoother premium appearance, while uncoated stocks are popular for natural, artisan, and eco-conscious product lines.
Backing cards often need precise positioning for product placement, hang holes, barcodes, and branding elements. This guide explains simple artwork checks that can help improve alignment, readability, and overall print accuracy before production begins.
Different products require different levels of support and rigidity. Lightweight backing cards may work well for smaller retail items, while thicker PT stocks provide extra durability for hanging products, bundled merchandise, and heavier packaging applications.
Backing cards used in retail environments are frequently handled, packed, and displayed throughout the customer journey. Adding lamination can help reduce surface wear, improve durability, and create a finish that better matches luxury, promotional, or everyday retail packaging styles.
Packaging Add-Ons That Help Products Stand Out
Backing cards are commonly paired with other printed products to create packaging that feels more complete, more professional, and better suited for retail display. Combining coordinated print materials helps businesses build stronger branding while improving how products are presented both in stores and during shipping.
From beauty products and handmade goods to hanging accessories, candy packaging, and promotional merchandise, these popular print products work alongside backing cards to create cleaner packaging layouts, stronger shelf presence, and a more polished customer experience from start to finish.
Custom stickers are frequently paired with backing cards to add barcode labels, pricing, branding, or promotional messaging directly onto retail packaging. They help products feel more organized and visually consistent across entire product ranges.
Many businesses combine backing cards with custom printed packaging to create a more complete retail presentation. Coordinated boxes and packaging materials help products look more premium while strengthening overall brand recognition.
Printed header cards work alongside backing cards for hanging retail products that need stronger visibility and additional branding space. Together they help create more structured packaging layouts and improve shelf presentation.
Folded flyers are useful when products need extra information without overcrowding the backing card design. They are often included for instructions, promotional offers, ingredient details, or additional brand messaging inside packaging.
Printed product tags complement backing card packaging by adding flexible space for pricing, care instructions, seasonal branding, or product details. They help businesses create more layered and professionally presented retail packaging.
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