The best promotional product ideas are high-quality corporate gifts that will be treasured for years. With more people becoming eco-conscious, marketing managers are turning towards sustainable promotional products that are made in the USA. Read on to discover why you should budget for printing branded playing cards and the benefits of promotional products.
Promotional Playing Cards Spread Joy During Lockdown
Promotional products can be used as corporate giveaways to keep your brand at the forefront of your customers’ minds. Gifting promotional items is a random act of kindness that can help increase brand loyalty.
Card games remain incredibly popular with families and friends, making custom playing cards a thoughtful gift. Your brand will be at the forefront of their minds while they are having fun playing card games, helping to strengthen your business relationships and increase customer satisfaction.
3 Benefits Of Promotional Merchandise For Companies
Here are 3 advantages of using high-quality promotional products according to a study by The Advertising Specialty Institute.
1 Proven To Increase Brand Awareness
The study concluded that 88% of people remembered advertisers better if they received promotional products from them.
2 Corporate Giveaways Wins New Customers
Corporate merchandise can help you acquire new clients from your competitors. Giving out branded products, such as custom playing cards, can increase your chances of gaining new customers by 83%.
3 A Firm Favorite
70% of brands and organizations believe promotional products are still relevant and effective, helping to strengthen relationships and achieve marketing goals.
Industry research has also shown that promotional products make consumers more favorable towards a brand.
3 Reasons To Use Branded Playing Cards
1 Quality Merchandise Is Kept The Longest
Standard giveaways such as pens are easily discarded or lost, especially if they are perceived as low-value items. High-quality merchandise and unusual items are typically kept much longer.
At trade shows, conventions, and corporate events, promotional playing cards stand out compared to standard giveaways. Creative or high-quality merchandise is much more likely to create a positive impression of a brand.
Premium promotional playing cards are more likely to be treasured by recipients. This means that every time they play cards, your brand receives exposure and reinforces a positive brand image.
Your branded deck will also make a good impression on the recipient’s guests. Your brand and products may become a talking point if someone asks where the cards came from, which is why custom playing cards can be such an effective promotional product.
2 Corporate Gifts Build Customer Loyalty
Branded playing cards are a cost-effective way to make your brand memorable. However, they are not just for building brand awareness. Corporate gifts have a variety of uses in marketing campaigns.
Direct Mailing Branded Gifts To Strengthen Relationships
They can be used as part of a targeted direct mail campaign. Mailing a pack of branded playing cards feels more like a gift than promotional merchandise.
For B2B companies, playing card decks are small enough to be included with a company update addressed to purchasing managers. Making customers feel appreciated helps strengthen your relationship and keeps your brand top of mind.
Free Corporate Gift With Orders To Increase Sales
They are sometimes used as a free gift with a first order or with orders over a certain value. The added incentive encourages customers to spend more.
Random Acts Of Kindness Build Loyalty
A random act of kindness is a technique used by many companies to build customer loyalty with existing clients. Including a surprise gift in an order strengthens relationships and builds customer loyalty. Loyal customers are more likely to recommend your company and its products or services.
This technique can also be used by startup companies and independent artists who want to thank patrons and customers. However, custom bookmark printing is often better suited to their marketing budget.
Christmas Gifts For Customers
Branded playing cards can be used as corporate holiday gifts. They’re a great way to thank customers for their support throughout the year. Playing cards can either be handed out during meetings or mailed directly to recipients.
Why not include them with an order during the holiday season as a surprise gift? This enhances the unboxing experience while making your brand more memorable. Customers will appreciate the gesture, strengthening your relationship and ultimately building brand loyalty.
The Best Sustainable Promotional Products
Playing cards manufactured in the USA are a hit with eco-conscious brands. We use vegan toner and offer a selection of sustainable paper stocks to choose from. Environmentally conscious brands can reinforce their sustainability values by choosing kraft paper playing cards. The naturally brown kraft paper is instantly recognized by eco-conscious consumers, reinforcing your green brand attributes.
Playing cards are often treasured for many years, but they can also be recycled. Even if you opt for a laminated finish, the paper can still be recycled through standard paper recycling processes.
We manufacture our playing cards in the UK and carefully inspect every order for quality before it leaves our facility.
