Speedy service, high quality prints, and EXPERT cr... Speedy service, high quality prints, and EXPERT cropping. My favorite supplier.
Custom Die Cut Flyer Printing That Gets Noticed
Die cut flyer printing is designed for campaigns where a standard rectangle simply isn't memorable enough. By cutting your flyers into bespoke shapes, you can reinforce your branding, attract attention more quickly and create marketing materials people are more likely to keep.
When Shape Becomes Part of the Message
Ideal for product launches, retail promotions, hospitality and creative marketing, die cut flyers turn the shape itself into part of the message. If you're comparing specialist options, explore our Flyer & Leaflet Printing range before choosing the right format. Configure your order, then reply to your Order Confirmation email with your artwork or design brief and we'll take care of the production.
- Capture attention immediately with custom shapes tailored to your branding, product or promotional campaign.
- Create memorable marketing using precision die cutting across an extensive range of papers and finishes.
- Bring original ideas to life whether supplying print-ready artwork or working from a professional design brief.
Discover More Die Cut Products
Love the look & precision of die cutting? You'll be delighted to discover that virtually all of our products can be transformed with custom die cut shapes, giving your designs distinctive edges and unique shapes that make an unforgettable mark. Whether you're ordering standard business materials with a creative twist or crafting bespoke pieces for special campaigns, our die cutting services are versatile enough to suit every brief and are immensely popular with customers who want print that's both professional and brilliantly eye-catching.


Die Cut Business Cards
Break the mould with die cut business cards in any shape you can imagine. Stand out from every other card in the wallet and make networking truly unforgettable.


Die Cut Invitations
Create die cut invitations that guests will treasure with elegant curves and intricate details. Capture your event's spirit and build anticipation from the moment they arrive.


Die Cut Bookmarks
Give readers creatively shaped die cut bookmarks they'll actually want to keep. Perfect promotional tools that match your brand.


Die Cut Tags
Transform ordinary tags into miniature marketing masterpieces with die cut precision. Add premium finishing touches that show customers you care about every detail.


Die Cut Stickers
Create die cut stickers people genuinely want to display with custom shapes that perfectly match your brand style and ethics.
Choosing the Right Paper for Custom Die Cut Flyers
Die cut flyers are made to stand out, so the paper you choose needs to support both the shape and the design. The right stock can help sharpen cut lines, add a premium feel, and make your finished flyer feel more memorable, whether you’re creating event handouts, product inserts, retail promotions, or custom-shaped marketing pieces.
Some papers are best for vibrant, full-colour artwork, while others bring texture, warmth, or a more natural finish. If you’re unsure which surface will suit your design, our guide to gloss, silk, or uncoated paper explains the main differences and can help you choose a stock that works with your artwork, finish, and budget.
From lightweight promotional flyers to thicker premium stocks and coloured papers, our paper range gives you plenty of ways to make your die cut flyers feel distinctive, professional, and ready to make an impression.
What Are Die Cut Flyers?
Die cut flyers are custom-shaped printed flyers that are cut into almost any shape instead of the traditional square or rectangular format. Rather than trimming your design to a standard size, a custom die is used to cut around your artwork, creating a distinctive flyer that’s designed to attract attention before the message is even read.
Businesses across Canada use die cut flyers for all kinds of creative marketing. Popular choices include circular flyers for special events, bottle-shaped flyers for breweries and beverage companies, product-shaped promotional pieces, and custom logo designs that strengthen brand recognition. If you’re looking for a marketing piece that’s more memorable than a standard flyer, die cutting is an excellent choice.
At Aura Print, you can print die cut flyers on a wide selection of premium paper stocks with single or double-sided printing, along with finishing options such as lamination and metallic foil on compatible materials. If you’re deciding between a standard flyer and a custom-shaped design, our flyer printing page is a great place to compare the available options before placing your order.
What Shapes Can Die Cut Flyers Be Printed In?
One of the biggest advantages of die cut flyers is the freedom to create almost any shape you can imagine. Popular options include circles, arches, tags, tickets, rounded corners, and custom outlines, but if you have a unique concept in mind, we can often produce a custom die to match your design.
The most effective die cut flyers usually have a purpose behind the shape. A coffee shop might choose a coffee cup, a real estate company could opt for a house silhouette, or a brewery may create a bottle-shaped flyer to reinforce its branding. Even simple custom shapes can make a noticeable difference, helping your marketing materials stand out from standard rectangular flyers without becoming overly complicated.
When creating artwork, it’s worth keeping the design practical. Very fine details, narrow bridges, or intricate internal cut-outs can become fragile during production, so our prepress team may recommend small adjustments to ensure your finished flyers print cleanly and perform well in the real world.
If you’re new to die cut printing, our guide to die cutting: the secret to print that pops explains how the process works and showcases the creative possibilities available for custom printed products.
Are Die Cut Flyers Better Than Standard Flyers?
It depends on what you’re trying to achieve. Standard flyers are an excellent choice for affordable, high-volume marketing campaigns, while die cut flyers are designed to make a stronger visual impression. If you want your marketing piece to stand out from the moment someone picks it up, a custom shape can make a real difference.
At trade shows, community events, retail promotions, and direct mail campaigns, people are often handed several standard flyers. A uniquely shaped flyer is much more likely to grab attention and be remembered, making die cut flyers a popular option for product launches, promotional campaigns, invitations, and businesses looking to strengthen brand recognition.
Custom shapes do require a little more planning than traditional flyers. Your artwork should be designed to work with the cut line, and important text, logos, and images need to sit safely inside the trim area. Very intricate designs may also need minor adjustments to ensure they print and finish cleanly. When the shape supports your message or branding, die cut printing can significantly increase the impact of your marketing materials.
If you’re deciding whether flyers are the right marketing tool for your business, our guide to 6 reasons to use flyers and 6 design considerations explores how thoughtful design can improve the success of your next campaign.
What Size Should My Die Cut Flyers Be?
The ideal size for your die cut flyers depends on how they’ll be used, how complex the shape is, and how much information you want to include. Smaller flyers are perfect for promotional handouts, coupons, product inserts, and event marketing, while larger formats provide more space for photography, branding, and detailed marketing messages.
Because die cut flyers are produced in custom shapes, it’s often best to think about the finished design before deciding on the overall size. Simple shapes, such as circles or rounded designs, can work extremely well in compact formats, while more intricate logos or product outlines may need a little extra space to ensure every detail is cut accurately and remains easy to read.
If you already have a finished size in mind, we’ll manufacture your flyers to your specifications. If you’re still deciding, our team can recommend a practical size based on how your flyers will be distributed. Whether they’re being handed out at trade shows, included in direct mail campaigns, displayed on a countertop, or packaged with customer orders, choosing the right size helps maximize both usability and visual impact.
If you’d like more advice before placing your order, our guide to the best paper weight for flyers also explains how flyer size, paper weight, and stock selection work together to create more effective printed marketing.
Can My Die Cut Flyers Be Cut to the Shape of My Logo?
Yes! Custom logo-shaped flyers are one of the most popular applications for die cut printing. If your logo has a clear, well-defined outline, we can often use it as the basis for the cutting shape, creating a distinctive flyer that immediately reinforces your brand and stands out from traditional rectangular marketing materials.
Not every logo is perfectly suited to die cutting without a few adjustments. Fine lines, sharp points, very small cut-outs, or intricate outer edges can become fragile during production or everyday handling. Where necessary, our team may recommend simplifying the outer profile while leaving the printed logo artwork exactly as designed. This approach maintains the look of your branding while ensuring the finished flyers are durable, practical, and professionally produced.
Before production begins, our experienced prepress team carefully reviews your artwork, cut line, and overall design. If we believe a small adjustment will improve the strength, appearance, or print quality of your die cut flyers, we’ll discuss the recommendation with you first. Our goal is always to produce custom-shaped flyers that not only look great but also perform exactly as intended.
Do I Need to Supply a Die Cut Line with My Flyer Artwork?
If you’re supplying your own print-ready artwork, then yes, we’ll need a separate die cut line that clearly shows where you want your flyers to be cut. This cut line should be supplied on its own layer or as a separate path and should never be merged into the main artwork.
Think of the die cut line as a guide for production. Your artwork tells us what to print, while the cut line tells us exactly where the finished shape should be cut. Keeping these elements separate helps ensure your flyers are produced accurately and that the finished product matches your design as closely as possible.
If you’ve never prepared artwork for die cut printing before, don’t worry. Our prepress team is happy to review your files before production and let you know if anything needs adjusting. If you need a little more guidance, our guide to how to supply artwork for kiss and die cutting explains everything you need to know before sending your files to print.
How Detailed Can My Die Cut Flyer Shape Be?
Die cut flyers offer almost endless creative possibilities, but the most successful designs usually combine originality with practicality. Bold outlines, smooth curves, simple silhouettes, and recognizable shapes generally produce the cleanest results while remaining durable and easy to handle.
Although highly detailed shapes can look impressive on screen, extremely fine features don’t always translate well into print. Very narrow sections, sharp points, tiny internal cut-outs, and delicate bridges can become more vulnerable during cutting, handling, or mailing. If we feel a particular part of your design could affect the strength or appearance of the finished flyer, our prepress team will recommend small adjustments before production begins.
As a general rule, aim for a shape that’s distinctive enough to capture attention without becoming unnecessarily complex. Often, a simple custom outline creates a stronger visual impact than an intricate design with excessive detail. If you’re unsure whether your artwork is suitable for die cut printing, simply send it to us after placing your order and we’ll be happy to review it and offer advice before your flyers go into production.
Do Die Cut Flyers Need Bleed and Safe Areas?
Yes! Bleed and safe areas are essential for all professionally printed flyers, but they’re especially important when producing custom die cut shapes. Bleed extends your background artwork beyond the cut line, helping prevent unwanted white edges after trimming, while the safe area ensures important design elements such as text, logos, QR codes, and contact information remain a comfortable distance from the edge of the finished flyer.
With standard rectangular flyers, setting up bleed and safe areas is usually quite straightforward. Die cut flyers, however, often include curves, angles, and custom outlines, which means you need to consider the safe area around the entire shape rather than just four straight edges. Careful artwork setup helps ensure every part of your design is reproduced accurately once the flyer has been cut.
If your artwork includes borders, frames, or text that follows the outline of the shape, accurate bleed and safe areas become even more important. Even a very slight movement during production can be far more noticeable on a narrow border than on a full-colour background. If you’re preparing your own artwork, our guide to what is bleed? explains everything you need to know before sending your files to print.
Will My Die Cut Flyers Look Exactly Like the Shape I See on Screen?
Your finished flyers will be produced using the approved artwork and die cut shape, but it’s important to remember that commercial printing is a physical manufacturing process. While we work to extremely accurate tolerances, slight movement can occur during printing and die cutting. This is completely normal and is taken into account when preparing professional print artwork.
To achieve the best possible result, we recommend keeping important design elements such as text, logos, QR codes, and key graphics safely inside the cut line. Narrow borders that closely follow the edge of the die cut shape can make even the smallest movement more noticeable, whereas full-bleed backgrounds and generous safe areas help create a cleaner, more consistent finished product.
Before production begins, you’ll receive a digital proof showing your artwork, die cut line, and overall layout for approval. This gives you the opportunity to carefully check the design before printing starts. If our prepress team notices anything that could affect the finished quality of your flyers, we’ll let you know and recommend any adjustments before production, helping ensure your custom die cut flyers look exactly as professional as you expect.
Die cut flyers are custom-shaped printed flyers that are cut into almost any shape instead of the traditional square or rectangular format. Rather than trimming your design to a standard size, a custom die is used to cut around your artwork, creating a distinctive flyer that’s designed to attract attention before the message is even read.
Businesses across Canada use die cut flyers for all kinds of creative marketing. Popular choices include circular flyers for special events, bottle-shaped flyers for breweries and beverage companies, product-shaped promotional pieces, and custom logo designs that strengthen brand recognition. If you’re looking for a marketing piece that’s more memorable than a standard flyer, die cutting is an excellent choice.
At Aura Print, you can print die cut flyers on a wide selection of premium paper stocks with single or double-sided printing, along with finishing options such as lamination and metallic foil on compatible materials. If you’re deciding between a standard flyer and a custom-shaped design, our flyer printing page is a great place to compare the available options before placing your order.
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